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pjur WOMAN Lust and brand refresh impress the crowds at STIMULATE

pjur exhibits at event in Nashville for the first time

Nashville (Tennessee), USA / Wasserbillig, Luxembourg, August 2024.

On August 5 and 6, pjur made its debut at this year’s STIMULATE in Nashville (Tennessee), where the company unveiled its new label design and showcased two brand-new products: pjur WOMAN Lust and pjur WOMAN Lust Intense. The show was a major step forward for the company in its efforts to venture into new markets and connect with new target groups.

The event was also the perfect setting to unveil pjur’s new brand refresh. The new, streamlined label design impressed visitors:

  • Modern, clear, and clean look that is easily recognizable on the shelves.
  • High-quality presentation to win over new customers.
  • Clear and easy to understand – product information visible at a glance.
  • Straightforward, customer-focused advice.

The new duo of pjur WOMAN Lust and pjur WOMAN Lust Intense also impressed the crowds: At the pjur stand, visitors were given the opportunity to try out the innovative stimulation gel at pjur’s very own test station. The intense tingling sensations won over retailers, vendors, and representatives from across the sexual wellness sector, with one tester commenting: “It fizzes like champagne!”

“STIMULATE was a great event that offers unique opportunities for networking and collaborating with retailers, medical professionals, and educators. We’re looking forward to building relationships with those we connected with at the event so that we can appeal to a wider audience,” says Stephanie Ingram, pjur Marketing Manager B2B Americas.

About STIMULATE

STIMULATE sets itself apart with its unique offering centered around pleasure and educational added value. Founded in 2023, STIMULATE is a USA-based sexual wellness show that incorporates a program of topic-specific conferences. This approach brings together vendors, retailers, spas, and medical experts to deliver a unique event experience in the erotic industry.

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