pjur a Success at Venus with Amorelie

Wasserbillig/Luxembourg, OCTOBER 2015. With more than 30,200 visitors and 250 exhibitors from more than 40 countries, this year’s VENUS was once again a real highlight for the German erotic sector. The b2c show was also a great success for pjur, who thrilled visitors with a large counter at the Amorelie stand.

Tuba Yavuzaslan, Brand Marketing Manager at Amorelie, was more than happy: “Our presence was greeted very positively and sometimes with great amazement by the visitors. The design and clear, fresh appearance of our stand was a real magnet for the public and a pleasant surprise on the trade fair floor. Sometimes there were more visitors at our stand than in the entire event hall!” The high-quality personal lubricants and intimate care products from pjur were crucial to this success. “The products were met with curiosity and resonated very positively. Couple’s products like pjur His & Hers and the superhero series were particularly popular with our visitors – but natural products such as pjur Woman Nude were also very well received,” said Tuba Yavuzaslan.

“We are very happy about our great success at VENUS 2015,” explains Elisabeth Dahmen, PR Manager at pjur. More campaigns in cooperation with Amorelie are planned for this year. For example, in December there will be a draw for another 20-gram gold bar for all those who purchase an Amorelie advent calendar to celebrate pjur’s 20th anniversary. 

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